Franchise Your Business
When you start your own business you need to make quick decisions and act on your feet to keep your assets intact. Learning new skills can also be very valuable, but I get it, there’s never a moment to spare. Wouldn’t it be nice to have an edge and actually consume information and learn new skills faster?
Here’s the good news: this checklist will help you become a faster learner in any area:
1. Find someone with an edge.
I listen to Tim Ferriss’s podcast a lot. He’s the author of The 4-Hour Workweek and he mentions his new television show The Tim Ferriss Experiment where he has to quickly learn a new language, how to drive a racecar and become a great poker player.
For him the challenge is learning enough of the new skills to be competent and not make a fool of himself on TV. So how does he do it? He says the quickest way to learn something is to find someone who shouldn’t excel at a skill but does anyway. For example, a short basketball player: What’s his trick? Understanding that you might have to go the least likely route to learn on the fly will help you overcome more obstacles in your business. Look for the solutions that are a little counterintuitive.
2. Don’t sweat the small stuff.
When we’re trying to get a grip on something new, it’s easy to get bogged down by the details. Instead, try to focus on the big picture. If you’re trying to learn a new language you should start with the most frequently used phrases. Once you grasp the key concepts, the rest should flow more easily.
3. Chop up your big project.
Make bite-sized and attainable goals for yourself. That way you’ll be more likely to attain them and set yourself up for success. Having defined deadlines with very actionable tasks will get you to the finish line faster. For instance, if you need to learn new software, break down all the ways it will help you during you day and learn to use it in pieces.
4. Don’t be afraid to make mistakes.
When you’re first starting out you should expect to do a bit of trial and error. Pushing yourself to get everything right just adds unnecessary stress and pressure. Go easy on yourself.
5. Ask for help.
6. Reward yourself.
Learning something new can be quite a big ask. It something that takes time and dedication. You might find yourself going weeks without any progress. So how do you keep up your moral? Make sure to reward yourself for each step you take. It doesn’t have to be something huge, just enough to keep you going. Manicures and rounds of golf work well for personal bribery.
Franchise Your Business
As an entrepreneur, you’ll be doing a lot of learning — if you want to be successful, that is. You’ll learn skills, which you can apply to your daily tasks and operations; facts and information about your industry, vendors and competition; and of course lessons on how to improve yourself.
But while you’re juggling the daily responsibilities of entrepreneurship and racking your brain to solve the problems associated with them, you may find it difficult to learn new things.
These nine steps will help you learn anything, faster and more efficiently:
1. Talk to someone who’s already learned it.
Think of something challenging you learned how to do, possibly on your own, from the ground up. You probably made a lot of mistakes along the way, and in retrospect, you probably know some shortcuts and tips that could have saved you a lot of time. This is almost universally true; even the most technical and complex subjects have shortcuts that can be taught by anyone familiar enough with the material.
Your first step, then, is to seek out and talk to people who have already learned what you’re learning; ask them for advice, and you’ll probably get it.
2. Immerse yourself in the learning process.
By now, you should know that multitasking is bad. When your brain tries to do multiple things at once (consciously), it usually ends up failing at everything. If you’re going to learn something, you need to immerse yourself in the learning process. If you’re taking lessons, or are reading a book, or are watching online videos, isolate yourself and focus only on that task.
Turn off notifications, and don’t let yourself get distracted. You’ll learn much faster and easier this way.
3. Learn in short bursts.
The best way to study (and preserve your attention) is to focus your efforts in short bursts, as in 20-to-30 minute chunks. Any longer than that, and your attention will start to dwindle. Try to schedule your learning sessions in these short blocks, rather than aiming for occasional marathon sessions.
4. Write everything down.
For multiple reasons, we tend to remember things better once we’ve written them down. It could be because we’re forced to repeat what we’re hearing and thinking in a written format, or it could be a psychological “trick” that teaches our mind that this particular information is worth remembering. Either way, it works. Whether you’re taking notes or committing a lesson to memory, write everything down that you can.
5. Focus on the fundamentals.
When learning something new, it’s helpful to ignore the fluff and focus purely on the most important elements of your subject. For example, if you can learn the 2,000 most common words of a language, you’ll be able to cover roughly 80 percent of the language. If you’re learning chess, memorizing openings probably isn’t as important as mastering the mid-game and basic tactics like skewering.
6. Find a way to self-correct.
Our minds learn best when we’re met with immediate feedback. If something’s right, we need to feel rewarded. If something’s wrong, we should be corrected immediately; this also prevents us from practicing or rehearsing the wrong things. Your system of feedback may depend on an outside party, or semi-constant check-ins with a source (e.g., a book) to ensure you’re getting things right.
7. Practice consistently.
There’s a common belief that it takes about 10,000 hours of practice for anyone to get good at anything — perpetuated by the book Outliers, by Malcolm Gladwell. Empirical evidence suggests this isn’t quite true, but there’s certainly a wealth of evidence that practice and repetition are your best tools for learning.
This is the way our brains are wired; the more we do something, the more important it becomes, and the more entrenched it becomes in our memory.
8. Explain what you’ve learned to someone else.
If you want to test your knowledge on a subject, try explaining it to someone else. This forces you to reword your innate knowledge, and revisit it from the ground up. It’s a perfect test to see if you’ve truly internalized something — or if you’ve just been going through the motions of learning.
9. Avoid the dip.
The “Dip,” a term coined by Seth Godin, occurs when you reach a point of dissatisfaction or disinterest with your learning. You might no longer see the novelty in your subject matter or you might be feeling burned out; in any case, you’ll lose momentum, stop studying and fail to master your skill or knowledge.
You can avoid the dip by making your studying habits continually rewarding; set up milestones along the way, and experiment with new learning tactics to keep from getting bored.
Learning new things while maintaining your role as a leader, visionary and committed worker can be challenging, but it certainly isn’t impossible. With these strategies, you’ll be able to learn faster and more efficiently than ever before.
Give them a try while taking your next class, or learning a skill from a mentor or peer.
Put an average joe next to someone of success, and you’ll find that the latter had more knowledge to get to where they are today.
While there’s only so much time in the day to learn new skills, you can accelerate how fast you learn something. Whether you want to learn a new language, real estate, or how to start a business, the person who can learn faster will always have the upper hand in life.
Here are 5 powerful steps to learn anything faster :
1 . Method beats hours
When it comes to learning something new, the method will always beat the number of hours you put into something. This isn’t to say that the number of hours isn’t important, but you should choose which method will give you the best results.
For example, let’s say two people were driving from Boston to New York City. It doesn’t matter how skilled or committed the first driver is. If he’s driving a beat up pickup truck, and the second driver has a Ferrari, the first driver will lose.
Your method is the vehicle that will become the engine of where you want to go. With anything you want to learn, there will be dozens of available methods to follow, and “experts” to learn from. This means that you want to spend a lot of time understanding who you’re learning from, what credibility they have, and how it fits with your learning style.
“Money is like gasoline during a road trip. You don’t want to run out of gas on your trip, but you’re not doing a tour of gas stations.” —Tim O’Reilly
2 . Apply the 80/20 rule
As a reader of Addicted2Success, you’ve probably heard of Pareto’s Law. It was a concept developed by an Italian economist, Vilfredo Pareto, which explains that 80% of your desired outputs will come from only 20% of your inputs.
While the exact ratio varies from situation to situation, you’ll find that:
- 20% of people in your life will lead to 80% of your happiness
- 20% of your customers will drive 80% of your sales
- 20% of your learning methods will lead to 80% of your results
When it comes to learning, it feels like there’s so much we don’t know, so it’s easy to jump around everywhere. This will only lead to wasted time. What you want to do is focus on the one or two things that will drive the needle for what you want to achieve, and double down on them.
For example, if you’re learning Spanish to travel this summer, instead of learning how to write or read, you should learn how to speak Spanish. Or instead of trying to please a dissatisfied customer that’s only paying you $37/month, you should add 10x more value to a customer that’s paying you $1,000/month.
3 . Learn by doing
Immersion is by far the best way to learn anything. And as research shows, it turns out that humans retain:
- 5% of what they learn when they’ve learned from a lecture.
- 10% of what they learn when they’ve learned from reading.
- 20% of what they learn from audio-visual.
- 30% of what they learn when they see a demonstration.
- 50% of what they learn when engaged in a group discussion.
- 75% of what they learn when they practice what they learned.
- 90% of what they learn when they use immediately.
Think back to how you learned to play basketball, ride a bicycle, or swim. Instead of watching tutorial videos or reading a textbook on how to do something, the way to learn faster is to get into the trenches and gain experience through mistakes.
4 . Find a coach
From business titans to professional athletes, the people performing at the highest level all have one thing in common. They have a coach.
According to best-selling author, Seth Godin, there are five reasons you might quit in anything you do:
- You run out of time (and quit)
- You run out of money (and quit)
- You get scared (and quit)
- You’re not serious about it (and quit)
- You lose interest (and quit)
Having a coach allows you to see the blind spots that you couldn’t see before, and guide you through the tough times that inevitably comes when you’re learning anything new.
A coach doesn’t have to cost $1M a year, like what Tony Robbins charges, or even $1,000. If you’re trying to learn a language, you could have a language coach you work with. If you’re trying to learn an instrument, it could be finding a private teacher to help you.
The point is, you’re not going at it alone. And having someone that’s keeping you accountable can take you miles further than doing everything yourself.
5 . Process over performance
Doing the work is often the hardest thing for most people. A common mistake people make when they’re learning something new is to focus on performance over process. It’s hard to see any consistent results until you have put in a significant amount of work upfront.
For writers, this is sitting down and writing 500-words a day, no matter how bad it may turn out. For athletes, this is waking up every morning and training, no matter how groggy and sore you feel. For language learners, it’s forcing yourself to speak the language everyday, no matter how many mistakes you make or how uncomfortable you may feel.
“Seventy percent of success in life is showing up.” — Woody Allen
Taking small steps may not sound sexy, but it has been the proven path to follow for anything you’ll want to achieve in your life and business.
“Some of us think holding on makes us strong, but sometimes it is letting go.”
I often write about finding lightness in life.
It can come from an unhurried but effective day at work or from uncluttering your home.
Or from learning how to let go and move on in life.
Learning to let go of a relationship, of something else in your past, of something that is just an unimportant distraction or of trying to control what you cannot control can free up huge amounts of the energy and the time you have to use for something better and more fulfilling.
It is not always easy. But it can be life-changing.
In this article you can find five steps that have made it easier for me to let go over the years.
I hope they will help you too.
Step 1: Know the benefits of not letting go.
Why is it sometimes hard to let go of something?
Well, to be honest, there are advantages and benefits to not letting go. At least for instant gratification and in the short run.
- You get to keep feeling like you are right. And like the other person is wrong. And that can be a pleasant feeling and way to look at the situation at hand.
- You can assume the victim role. And get attention, support and comfort from other people.
- You don’t have to go out into the scary unknown. You can cling to what you know instead, to what is familiar and safe even if it’s now just a dream of what you once had.
I have not let go of things in the past because of these reasons. I still sometimes delay letting go of things because of those benefits above.
But I am also conscious of the fact that they are something I get out of not letting go. And I know that in the end they are not worth it.
- What will the long-term consequences be in my life if I do not let go?
- How will it affect the next 5 years in my life and the relationships I have both with other people and with myself?
The mix of knowing how those benefits will hurt me in the long run and of knowing that there are even bigger benefits that I can get from letting go become a powerful motivator that pushes me on to let go for my own sake and happiness.
Step 2: Accept what is, then let go.
When you accept what is, that this has happened then it becomes easier to let go.
Because when you’re still struggling in your mind against what has happened then you feed that memory or situation with more energy.
You make what someone said or did even bigger and more powerful in your mind than it might have been in reality.
By accepting that it simply has happened – that you were rejected after a date for example – and letting it in instead of trying to push it away something odd happens after a while.
The issue or your memory of the situation becomes less powerful in your mind. You don’t feel as upset or sad about it as you did before. You become less emotionally attached to it.
And so it becomes easier to let go and for you to move on with your life.
Step 3: Forgive.
If someone wrongs you then it will probably cause you pain for a while.
But after that you have a choice.
You can refuse to let go of what happened. And instead let it interfere with your relationship and replay what happened over and over in your mind.
First accepting what happened can be helpful to make it easier to forgive.
Another thing you can do is not to focus on forgiving because it is “something you’re supposed to do”.
Instead, if you like, find the motivation to forgive for you own sake. Do it for your own well-being, happiness and for the time you have left in your life.
Because, as Catherine Ponder says:
“When you hold resentment toward another, you are bound to that person or condition by an emotional link that is stronger than steel. Forgiveness is the only way to dissolve that link and get free.”
And that you forgive does not mean that you have to stay passive towards your future.
You may for example choose to forgive but also to spend less time or no time in the future with someone who has hurt you.
Step 4: Focus on what you CAN influence in your life.
By reliving what happened over and over in your mind you aren’t really changing anything.
Unless you have a time-machine you don’t have any control over the past.
And being distracted or worried by things that you cannot control in your life in any way right now doesn’t help.
So ask yourself:
- What CAN I focus my time and energy on instead to actually make positive progress or a change in my life?
- And what is one small step I can take today to get started with that?
My experience has been that by switching my focus from what I cannot influence to what I actually have influence over and by doing that over and over again – by using questions like the ones above – it becomes easier and easier to stop worrying and to let go of what has happened or what I cannot control.
Step 5: Let go again (if necessary).
If you let go of something that happened or some distraction in your life then that might not be the end of it.
Life is not always that neat. The issue or distraction might pop up again.
Then let it go once more.
I have found that each time I let something go it pops up less and less frequently and it has less power over me.
Plus, this extra practice will make it easier to let go in the future. Letting go is something you’ll get better at over time just like for example keeping an optimistic mindset during tough times.
Free Exclusive Happiness Tips
Join the 80,000 people that subscribe to the Positivity Newsletter and you’ll get practical tips on happiness, self-esteem, productivity and more each week.
You’ll also get these three guides for free:
- 21 Things I Wish They Had Taught Me in School.
- 7 Steps to Stop Being So Lazy.
- 10 Things You Can Do When Life Sucks.
100% privacy and no spam. You can unsubscribe anytime.
Forgiveness is an art, and I guess everyone should learn because it will really make our life “easier and happier.”
Just dropping by to thank you so much for your wonderfully helpful articles, Hendrik!
Most of us move through each day engaging in conversations with friends, co-workers, and family members. But the majority of the time, we aren’t listening.
We’re often distracted by things in our environment–both external things like televisions, cell phones, cars, and other people talking, and internal things like our own thoughts and feelings.
We think that we’re listening to the other person, but we’re really not giving them our full and complete attention.
As a licensed therapist and coach, one of the most important things I do for clients is deeply listen to what they’re saying. When you deeply listen with your whole body and mind to what another person is communicating, it helps them feel understood and valued.
One technique that therapists learn in graduate school that aims to provide full and complete attention to the speaker is called active listening.
Active listening builds rapport, understanding, and trust. It’s a proven psychological technique that helps therapists create a safe, comfortable atmosphere that encourages clients to discuss important thoughts and feelings.
Active listening involves fully concentrating on what is being said rather than passively absorbing what someone is saying. It’s not just about remembering the content of what someone is sharing, but actively seeking to understand the complete message–including the emotional tones–being conveyed.
This type of listening involves participating in the other person’s world and being connected to what the other person is experiencing.
That’s a lot of information–much more than you’re used to consciously interpreting in daily conversations. And that’s because many things get in the way of active listening.
People often are selective listeners, meaning that they focus on a few key words and ignore the rest of the person’s communication. They’re often distracted by external stimuli like random sounds or movements, and internal stimuli such as one’s own thoughts and feelings.
In other situations, individuals allow their own biases and values to pick arguments with the other person’s speech rather than remaining focused on their message. They waste valuable time and energy preparing to respond rather than giving their full, undivided attention to the speech.
With all of these challenging layers to active listening, how does one improve these skills?
Read the list below to discover how to become a better listener, and in doing so, become better at navigating relationships and networking opportunities.
1. Avoid internal and external distractions.
Focus on what they’re saying. Don’t allow other thoughts or sounds to sway your concentration.
2. Listen to the content of their speech.
Focus on the specific words they’re using. Each phrase and word choice is something interesting that you should be taking in.
3. Listen to the context of their speech.
What are the over-arching stories and circumstances they are discussing? Are there common themes? What are the unique situations this person finds themselves in and how does that relate to what they’re telling you?
4. Listen to the tone of their voice.
Vocal tones convey a lot about what a person might be feeling. Think about what their vocal tone implies about their feelings. All feelings have a story–learn theirs.
5. Listen for the emotions the speaker is likely experiencing.
The more that you follow and amplify the person’s emotions, the more likely they are to feel understood. With so many people uncomfortable about sharing their feelings, moments of vulnerability can quickly build a deeper connection.
6. Pay attention to their body language and make appropriate eye contact.
With much of communication being non-verbal, it’s incredibly important that you soak in as much information as possible while also showing them–physically–that you are sharing in their experience.
7. Provide small verbal encouragements and don’t fight silences.
Saying small things like, “yes,” “right,” “that makes sense,” and allowing natural silences to occur without filling them due to your own discomfort goes a long way in building rapport.
8. Ask open-ended questions to encourage elaboration.
There’s no substitute for a good question–try to get lengthy responses to understand the big picture.
9. If you need them to slow down or want specific info, ask close-ended questions.
Questions that can be answered in yes or no slow down the pace when you’re feeling overwhelmed and also allow you to gather important details that you missed earlier.
10. Offer affirmations that the person has made valuable and important choices.
Affirmations are like compliments–everyone likes them. Instead of saying, “I’m proud of you,” like a compliment, an affirmation focuses on the other person, “You should be proud of your hard work.”
Start practicing these basic listening skills. They are simple yet powerful ways to facilitate conversation and help others feel understood.
A small time investment for great life benefits
Nov 6, 2018 · 16 min read
Updated: December 2020
8 hours? Are you kidding me? It takes 10,000 hours to learn a new skill!
10,000 hours of deliberate practice is the amount of time it takes to be a top performer in a highly competitive field, according to Malcolm Gladwell in his book, Outliers.
In the past 2 years, I’ve proven time and again that you can learn valuable soft and hard skills in about 15 to 20 hours of practice. And I’m talking about starting from nothing. I’ve learned 70 new skills in the past 2 years. But I’m not the only one who has experimented with that. My original inspiration came from Josh Kaufman’s TEDx talk, The First 20 Hours — How to Learn Anything.
Bill Gates, Jeff Bezos, Elon Musk, Warren Buffett, Barack Obama, Oprah, and many more top performers dedicate a lot of their time to learning a variety of skills that allowed them to be where they are today. All of them have achieved much because of what they’ve learned and what they know. They are not more intelligent, they just dedicate more of their time to learning the most valuable skills.
I was very careful in choosing skills that are as applicable today as they will be years from now. The skills that follow were useful or would have been useful thousands of years ago as well.
Each of these skills can be learned to a level in which you can be good enough in it in under 8 hours of practice — one full workday!
But be careful, practicing any skill for long hours will not yield the results you expect. Your brain doesn’t assimilate new knowledge that way.
The first skill in the list is the basis of every other skill you’re going to learn for the rest of your life. It’s no surprise then that I listed it as the #1 skill to learn to thrive in 2019.
Do you want to change your life forever?
Start with the following skills, in no particular order, except for the first one:
- Learning to learn
- Public speaking
- Forming good habits
- Mathematical thinking
- Coordination and flexibility
I’ve trained with some of the best coaches on the planet during my 20-year sports career, and again when I competed in the 2008 Olympics.
But when I wanted to start my own company, to share my knowledge about motivational psychology and training with others, it wasn’t as easy as I’d thought it would be.
Launching a new business is not easy. You have to give up the comforts of a stable paycheck to delve into the unknown, an unpredictable abyss. A lot of things keep us from making the leap—things like fear and insecurity. And one thing above all the rest: motivation.
When I looked back on my days as an athlete, I understood what was different. I remembered what (or who) made me push myself even when I didn’t want to. The difference was, as an athlete, I had structured days and a coach to report to. Structure keeps us focused and a coach keeps pushing and challenging us.
Thankfully I passed this stage and I founded Onbotraining, an online coaching service that helps people achieve their goals. I decided to collect the lessons I’ve learned along the way and to share them with others, like you, striving to better themselves.
So here are my 10 best tips for achieving anything you want in life.
1. Focus on commitment, not motivation.
Just how committed are you to your goal? How important is it for you, and what are you willing to sacrifice in order to achieve it? If you find yourself fully committed, motivation will follow.
2. Seek knowledge, not results.
If you focus on the excitement of discovery, improving, exploring and experimenting, your motivation will always be fueled. If you focus only on results, your motivation will be like weather—it will die the minute you hit a storm. So the key is to focus on the journey, not the destination. Keep thinking about what you are learning along the way and what you can improve.
3. Make the journey fun.
It’s an awesome game! The minute you make it serious, there’s a big chance it will start carrying a heavy emotional weight and you will lose perspective and become stuck again.
4. Get rid of stagnating thoughts.
Thoughts influence feelings and feelings determine how you view your work. You have a lot of thoughts in your head, and you always have a choice of which ones to focus on: the ones that will make you emotionally stuck (fears, doubts) or the ones that will move you forward (excitement, experimenting, trying new things, stepping out of your comfort zone).
5. Use your imagination.
Next step after getting rid of negative thoughts is to use your imagination. When things go well, you are full of positive energy, and when you are experiencing difficulties, you need to be even more energetic. So rename your situation. If you keep repeating I hate my work, guess which feelings those words will evoke? It’s a matter of imagination! You can always find something to learn even from the worst boss in the world at the most boring job. I have a great exercise for you: Just for three days, think and say positive things only. See what happens.
6. Stop being nice to yourself.
Motivation means action and action brings results. Sometimes your actions fail to bring the results you want. So you prefer to be nice to yourself and not put yourself in a difficult situation. You wait for the perfect timing, for an opportunity, while you drive yourself into stagnation and sometimes even into depression. Get out there, challenge yourself, do something that you want to do even if you are afraid.
7. Get rid of distractions.
Meaningless things and distractions will always be in your way, especially those easy, usual things you would rather do instead of focusing on new challenging and meaningful projects. Learn to focus on what is the most important. Write a list of time-wasters and hold yourself accountable to not do them.
8. Don’t rely on others.
You should never expect others to do it for you, not even your partner, friend or boss. They are all busy with their own needs. No one will make you happy or achieve your goals for you. It’s all on you.
Know your three steps forward. You do not need more. Fill out your weekly calendar, noting when you will do what and how. When-what-how is important to schedule. Review how each day went by what you learned and revise what you could improve.
10. Protect yourself from burnout.
It’s easy to burn out when you are very motivated. Observe yourself to recognize any signs of tiredness and take time to rest. Your body and mind rest when you schedule relaxation and fun time into your weekly calendar. Do diverse tasks, keep switching between something creative and logical, something physical and still, working alone and with a team. Switch locations. Meditate, or just take deep breaths, close your eyes, or focus on one thing for five minutes.
You lack motivation not because you are lazy or don’t have a goal. Even the biggest stars, richest businesspeople or the most accomplished athletes get lost sometimes. What makes them motivated is the curiosity about how much better or faster they can get. So above all, be curious, and this will lead you to your goals and success.
What You Will Learn
7 Techniques to Create Compelling Video Content
1. Plan the Content
The first step in making a video is to plan the content that you are going to put into it. Based on whether it is a real estate marketing plan or a wedding photo montage, your requirements, time limit, keywords, audience, and several other parameters will change. You could decide to make an entirely animated video as well, for tutorial purposes.
If it for your company, you may also have budget and timeline constraints. So, consider all these factors and then start making your video.
2. An Attention-Grabbing Intro
The first thing that people see in your video should get them attracted enough to watch the whole video. That is why you should have a catchy intro sequence at the beginning. It can include details like names or credits but use effective animations, visual or sound effects, or funky colours and fonts to increase the visual appeal.
You can use intro templates available online and edit it into the remainder of the video you shoot. You can also make a custom sequence for your channel or brand and use it consistently across all your videos.
- Game Pigeon anagrams: Easy Cheats
- Youtube vs TikTok: YouTube’s latest test is a TikTok rival focused on 15s videos
- DStv to support Netflix and Amazon on Explora
3. Add a Soundtrack
Sound plays a crucial role in videos, although it may not seem that evident. A familiar or catchy tune in the background can instantly make more people take notice of the content. Try to pick some melody that is relevant to the video while making sure that it doesn’t draw too much attention away from the visual content.
You can add a soundtrack to your video in several ways, like choosing an appropriate file from a music library or the video editor itself or composing your own tune and adding it to the video. A good practice would be to use an audio editor on the sound file to increase the quality and add any effects (like fade or reverbs) before incorporating it into the video.
4. Use Video Editors
Not all of you will have high-end video cameras to record videos, so your best hope of generating professional-quality videos is using editors. Even otherwise, editors are always handy to make the overall presentation more appealing. There are various free and premium versions of video editors available online with basic features like trimming and merging to advanced features like 4K editing and support for 3D elements.
Other features of editors like transitions to act as segues between two clips are useful additions to enhance the video quality. You can also change the aspect ratio of the video to suit the platform you are sharing the clip in; Instagram supports the 1:1 square format while YouTube videos have a 16:9 aspect ratio.
The total length of your video is another constraint you have to keep in mind. Using video editors, trim the video or use other techniques like slow-motion or time-lapse to modify the playback speed.
5. Optimise for SEO
When you finish making the content, you should do some additional steps to make sure viewers can find your video online. SEO parameters typically include keywords related to your video that the viewer types in search engines. All search engines have a unique algorithm which ranks webpages and online content such that the best ones show up as the top search results.
On social media platforms, you should use hashtags and geotags in the video caption and comments to improve the visibility. If you share the video on your website or YouTube, make sure you give it an apt title and description. Use keywords in the description but make the language appear natural and not just as a cluster of keywords.
To know more strategies navigate to this web-site.
6. Transcripts and Typography
Text elements in videos convey information that the viewer might not readily understand when they see the video. For example, in an instructional video for cooking, adding text captions in the video to highlight the quantities is useful so that the viewer can take note. In a photo montage or slideshow, you can add captions to explain what each image is.
Transcripts and descriptions of videos are useful for SEO purposes since keywords appear here. You can use transcripts to convert them into closed captions or subtitles to add to the video because most people who watch videos on their phones tend to do so in mute. Subtitles increase the domain of your potential audience to non-English-speaking groups as well.
7. A Memorable Closing
An excellent intro will make people watch the whole video, and a memorable ending will make them remember the content. You can use an outro template to end the video, by adding messages asking the viewer to subscribe or share the content. Adding a CTA and contact information at the end is good practice for marketing videos.
If you share your video on a video-hosting platform like YouTube and you want to make people watch more of your content, you can add links to related videos or your channel such that they pop up at the end.
Share Your Videos Today!
With these simple steps, you heighten the quality of your video by several folds. Your video is now catchy and visible enough on the internet to reach viewers across the globe, thereby helping you in your goal of getting more followers or fans or promoting your brand. Video content is a powerful tool for getting personal or professional recognition online, so use it wisely!
Success at work, in relationships, in learning: Here are the keys
Posted Oct 16, 2014
Whether it is learning a skill, developing healthy and rewarding relationships, or having success in any job or career, there are proven ways to succeed, and it is important to understand and use them. Of course, talent, luck, and opportunity can play a part in being successful, but if you follow these basic principles you will win out in the long run.
1. Have a Plan. You can’t get from here to there without some sort of plan. This includes having clearly defined goals and the means to assess whether you’ve attained your goals. If your objective is to get more physically fit, set up a step-by-step workout plan and measure your progress. If you are trying to learn a new skill, setting clearly defined goals is also the first step. The acronym (and directions) for goal-setting is SMART. You want goals/outcomes that are Specific (focused on a specific outcome, such as losing a certain amount of weight), Measurable, Attainable. Realistic (neither too easy nor too lofty), and Timely (associated with a specific timeframe). Research demonstrates that goal setting works!
2. Study and Learn “the Game.” Social psychologists talk about the norms – the unspoken rules – and the “scripts” that govern all social interactions. Success in the workplace, or in relationships, is all about knowing how to behave appropriately and in a way to get desired outcomes. Study and learn the “rules” of the game – what is often known as developing social competence, or social intelligence, to get ahead. [Learn more about social intelligence here]
3. Learn From Failures. All too often, we focus on the strategies that allow us to succeed. Yet, research tells us that we learn more from studying our failures than we do from success. Do an “after action review” (to borrow a term from military training), whereby you analyze what happened. Figure out why and how things went wrong and fix them in order to succeed the next time. Renowned leaders of nations and companies will often mention that it was learning from failures that led to their ultimate success.
4. Celebrate Small Wins. Motivational psychologists know that large accomplishments are easier to achieve if they are broken down into smaller units, and if you reward yourself at each step of the way. Take time to celebrate each important milestone or gain on your path to ultimate success. [Learn more about small wins here].
5. Be Persistent. Major learning or significant change are not easy to accomplish, so it is important to work hard and be persistent. Many successful entrepreneurs and politicians failed many times, and had major setbacks, before they ultimately succeeded. Don’t give up and keep working toward that goal.